Employer branding that does the heavy lifting
Most people who apply will not be the right hire, even if they fit the role on paper. Effective employer marketing is about helping those people exclude themselves, and attracting the few who suit your business.
Employer brand audit
Assess the health of your employer brand, and its impact on your talent.
Employer brand development
Authentically reflect your business to current and future talent.
Job advertisements
Publish job ads that excite the right people, and dissuade those who don’t fit the profile.
Employer brand audit
For businesses who have talent and recruitment challenges, we assess their employer brand and marketing strategies, asking:
- Is your brand appearing where your ideal hires will see it?
- Does it appeal to the personalities you want in your team?
- Are your job adverts optimised for high quality applications?
- Does your brand reflect the business and the employee experience?
We can then recommend improvements for any areas of weakness.
Employer brand development
If your employer brand is missing focus, authenticity, or power, then we can help you find the direction that you need, helping you ask and answer the questions
- What does the best talent in your sector want from their role?
- Why would a talented professional leave their job to work for you?
- What story does a prospective employee want to tell about themselves?
We then develop the collateral that you need to attract lasting and high-calibre talent.
Job advertisements
Are your job adverts:
- Blending in with other postings?
- Simply copied and pasted job descriptions?
- Talking about the business rather than the talent?
We revise and refresh the marketing approach for your vacancies, and create advertisements that attract better candidates.
Make your authority undeniable
Get in touch to build your share of clients’ attention.
Speak to our team to find out if we’re the right partner for you.